If you want to run a successful local business, you have to stay up-to-date on emerging technologies and new marketing techniques. The easiest way to do this is to start reading blogs every day.
But how do you know which blogs are good and which blogs are a waste of time? In this video, I reveal the 7 best business blogs that every local business owner should be reading.
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Hi, I’m Carmen Sognonvi.
If you want to run a successful local business, you have to stay up-to-date on emerging technologies and new marketing techniques.
The easiest way to do this is to start reading blogs every day.
But how do you know which ones are good and which ones are a waste of time?
Keep watching and you’ll find out.
By the way, for more useful tips on running a local business, be sure to check out my blog at CarmenSognonvi.com.
There are so many great blogs out there, but to make your life easier I’ve picked out the 7 best business blogs that I think every local business owner should be reading.
1. Duct Tape Marketing
Duct Tape Marketing is a blog about small business marketing written by John Jantsch.
If you read Duct Tape Marketing on a regular basis, you’re going to learn how to become a better marketer.
What I really like about John is the fact that he always brings it back to how small business owners can grow their businesses.
He doesn’t get caught up in shiny new object syndrome.
He’ll cover new technologies, but he’ll always give you practical advice on how you can use those tools to grow your business.
2. Escape From Cubicle Nation
Escape From Cubicle Nation is a blog about entrepreneurship and marketing, written by Pamela Slim.
If you read Pam’s blog on a regular basis, you’re going to learn how to become a better entrepreneur from the inside out.
Yes, you’ll get solid marketing advice.
But even more importantly, you’ll begin to understand why the emotional and spiritual aspects of running a business are just as critical to your success.
3. Big Brand System
Big Brand System is a blog written by Pamela Wilson about graphic design, branding, and marketing for small businesses.
If you read Big Brand System on a regular basis, you’re going to develop a better sense of aesthetics and be able to tell good design from bad design.
And being that we live in an increasingly design-driven world, that’s becoming a critical skill for business owners.
4. The Sales Lion
The Sales Lion is a blog about online marketing, written by Marcus Sheridan.
If you read The Sales Lion on a regular basis, you’re going to learn how to become better at inbound marketing.
Inbound marketing refers to all the efforts you put into search engine optimization, blogs, and social media.
All the things you do so you can be found by customers who are looking for your type of product or service.
Marcus used inbound marketing to take his pool company from one that was almost failing to one that ranked in the top 5% in the country.
In other words, he’s a fellow business owner who’s been there and done it, and he really knows his stuff.
5. Outspoken Media
Outspoken Media is a blog about internet marketing, but with a heavy focus on search engine optimization.
If you read the Outspoken Media blog on a regular basis, you’re going to better understand search engine optimization and how to make it work for your business.
Lisa Barone, one of Outspoken’s co-founders, writes most of the posts and she is always funny, irreverent and not afraid to tell it like it is.
And that’s what I love about the Outspoken Media blog.
It packs in a lot of practical information, but keeps you entertained as well.
6. Tiny Business, Mighty Profits
Tiny Business, Mighty Profits is a blog about marketing and sales, written by Russ Henneberry.
If you read Russ’s blog on a regular basis, you’re going to learn how to use the small size of your business to put yourself at a huge advantage over your bigger competitors.
What I love about Russ’s blog is that it’s specifically tailored to the tiny business – the type that has zero to five employees.
As a tiny business owner myself, I find his tips and insights to be really useful.
Kikolani is a blog about social media and blogging, written by Kristi Hines.
If you read Kikolani on a regular basis, you’re going to learn how to get the most out of your blogging and social media efforts.
My favorite part of Kikolani is the weekly round-up posts she does called Fetching Friday.
Every Friday, Kristi collects the best blog posts she found that week on blogging, business, freelancing, personal development, SEO, and more.
If you do nothing else but read that one post every single week, you’re going to be way ahead of the game.
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And there you have it – the 7 best business blogs every local business owner should be reading.
I’ll include links to all seven of these blogs below.
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Thanks for watching.
What’s your favorite business blog?
I’d love to hear your picks, so leave a comment below!
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