Carmen Sognonvi

Are you ready to make more money in your local, bricks-and-mortar business?

Then sign up for free tips! You'll get practical, easy-to-implement advice on how to run a successful local, bricks-and-mortar business. I'm a business owner just like you who enjoys sharing what I've figured out along the way.

Carmen Sognonvi

Uplift 900 Review: I Love This Sit-Stand Desk!

Uplift 900 Review

When we first opened Urban Martial Arts, we had a small 1,500 square foot space that had just enough room for a mat, a front desk, a bathroom, and nothing else. Four years later, we were fortunate enough to be able to expand next door so that we now had 3,500 square feet.

But more importantly, I now had… an office!

Ah it was such a lifestyle upgrade to have a dedicated workspace. Especially since before, my “office” consisted of me sitting on a crate of Vitamin Water with my laptop perched on my knees. Not exactly conducive to productivity.

But the expansion had taken such a toll on our savings that we ran out of money to furnish our office. Then even after our cash flow improved, it always seemed like there were more important things to spend money on. So for the past two years, my “desk” was actually a $50 IKEA dining table, and my “office chair” was one of those cheap plastic folding chairs.

I didn’t mind it at first, but after awhile it got old. Especially since I started developing chronic pain in my right shoulder. I even started going to get acupuncture just to treat that shoulder. After awhile I realized that it was because my workspace was set up all wrong.

I started reading up on ergonomics and came across article after article extolling the virtues of sit/stand desks – desks that are adjustable heights, so you can work at them either sitting down or standing up. This was what I needed!

So I decided to look into the array of sit/stand desks available and found that they ran the gamut from $400 for a desk you had to crank up by hand (uh no thanks) to over $2,000 for high-end designer sit/stand desks that had electronic controls (too rich for my blood).

Then one day on YouTube, I came across some videos about ergonomics from a company named The Human Solution, an online retailer of ergonomic office products. I was really impressed by how informative their content was, so I took a look at their products and found the Uplift 900. It had electronic controls but unlike those chichi designer desks with the 4-figure price tags, it was just $699! And it looked great to boot. [Read more…]

Your Business Flyer Needs a Call-to-Action

Your Business Flyer Needs a Call-to-Action

You’ve made a flyer for your business. You’ve handed it to your ideal prospect.Now what can you do to make sure the prospect actually does something with it?

If you want something to happen after a prospect gets your flyer, you have to include a call-to-action.

In this video, I share four types of calls-to-action you can use on your business flyers.

Get free local business tips from Carmen

If you found this video useful, enter your email address below and click “Yes, Send Me Tips!” to get free tips from me on how to run a successful local, bricks-and-mortar business:

Leave a comment or View Transcript

You Can’t Give Birth to Adults

You Can't Give Birth to Adults

You can’t give birth to adults.

What does that mean?

In this video, I explain what that phrase means, and I’ll tell you what it has to do with being an entrepreneur.

Get free local business tips from Carmen

If you found this video useful, enter your email address below and click “Yes, Send Me Tips!” to get free tips from me on how to run a successful local, bricks-and-mortar business:

Leave a comment or View Transcript

Designing Offers for Business Flyers

Designing Offers for Business Flyers

Do you want your flyer to be a pretty piece of paper? Or do you want it to actually generate new leads for your business?

If you want to your flyers to generate sales, you have to include an offer that they just can’t refuse.

In this video, I share 5 different types of offers you can use when you’re making flyers for your small business.

Get free local business tips from Carmen

If you found this video useful, enter your email address below and click “Yes, Send Me Tips!” to get free tips from me on how to run a successful local, bricks-and-mortar business:

Leave a comment or View Transcript

Delegating Is Overrated. Here’s Why.

Delegating Is Overrated

The conventional wisdom is that all business owners should delegate as much as they can, as quickly as they can.

But I’m here to tell you that for many entrepreneurs, that’s just wrong.

Check out this video to find out why I think delegating is overrated.

Get free local business tips from Carmen

If you found this video useful, enter your email address below and click “Yes, Send Me Tips!” to get free tips from me on how to run a successful local, bricks-and-mortar business:

Leave a comment or View Transcript